The well-known company NPD, author of many market researches in the field of digital music, released presently the collected data in a recent report, in which they wanted once again to examine the sales of digital songs in the United States. The results of the report, on the one hand, seem rather obvious, but, however they do reserve some surprises.
The company conducted a thorough market survey which revealed that Apple continues to hold 63% of the market share of digital music, news that does not arouse surprise given the well-known internet domain of the iTunes Store, you can now find the is the master in this field. What apple did was to change the hosted domain name of the Itunes from the centric server in order to get a higher bandwidth frequency. A lot of big websites take the same action around the world; even in the UK it happens with giant websites choosing to split that option in order to be more beneficial for the users. If you want to do for your business you can opt for a Domain registration with 1&1 since they were very relying and supportive in my case. Going back to Cupertino, despite generic the news it is not only that not only the company of Cupertino has lost 3% share in three years (it was at 66% in 2010) but that Amazon is increasingly growing.
Just Amazon, in fact, after entering aggressively the tablet market with its Kindle Fire, reached a market share of 22%. A truly admirable if you think that, just three years ago, it was "only" 13%.
In these three years, the number of Americans who bought at least one digital track in the course of a calendar year is equal to 44 million, given a constant throughout the considered period (the last three years, in fact).
"Since the launch of the iTunes Store from Apple, the digital music downloads have become a very important source of revenue for the recording industry and continues to be the iTunes online store that dominates the entire panorama of the online music. We believe, however, that many consumers do not have a need to purchase music because of the solutions of the playback streaming, which is much closer to the needs of users. "
These are the words of Russ Crupnick, senior vice president of NPD. In any case, only 38% of consumers stated that it is important to buy the music, while 41% of users who use Spotify or Pandora claimed to have purchased music have "discovered" through the use of these services.
Just Amazon, in fact, after entering aggressively the tablet market with its Kindle Fire, reached a market share of 22%. A truly admirable if you think that, just three years ago, it was "only" 13%.
In these three years, the number of Americans who bought at least one digital track in the course of a calendar year is equal to 44 million, given a constant throughout the considered period (the last three years, in fact).
"Since the launch of the iTunes Store from Apple, the digital music downloads have become a very important source of revenue for the recording industry and continues to be the iTunes online store that dominates the entire panorama of the online music. We believe, however, that many consumers do not have a need to purchase music because of the solutions of the playback streaming, which is much closer to the needs of users. "
These are the words of Russ Crupnick, senior vice president of NPD. In any case, only 38% of consumers stated that it is important to buy the music, while 41% of users who use Spotify or Pandora claimed to have purchased music have "discovered" through the use of these services.
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